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Walt Disney's most expensive animated feature opened to empty theaters and hosti
Featured Event 1951 Event

July 26

Disney's Alice Premieres: Animation's New Frontier

Walt Disney's most expensive animated feature opened to empty theaters and hostile reviews, losing roughly one million dollars in its initial release and convincing studio accountants that the boss had made a serious mistake. "Alice in Wonderland" bewildered audiences who expected the warm sentimentality of "Cinderella" and instead received a hallucinatory parade of talking doorknobs, disappearing cats, and a homicidal queen screaming for decapitations. Disney had been trying to adapt Lewis Carroll's novels since the 1930s, when he experimented with a hybrid live-action and animation approach similar to his "Alice Comedies" from the silent era. The project stalled repeatedly because Carroll's episodic, absurdist narrative resisted the three-act story structure that Disney's team had mastered. The books had no villain to defeat, no romance to root for, and a protagonist whose primary activity was wandering from one bizarre encounter to the next. The finished film compressed both "Alice's Adventures in Wonderland" and "Through the Looking-Glass" into seventy-five minutes of relentless visual invention. The animation team produced some of their most technically ambitious work, including the Unbirthday Party sequence and the Cheshire Cat's fragmented disappearances. Kathryn Beaumont, a thirteen-year-old English actress, provided Alice's voice, and the studio recorded her live-action movements as reference footage for the animators. Disney himself expressed dissatisfaction with the result, telling an interviewer that Alice had "no heart" and that the studio had made the mistake of filling the screen with bizarre imagery at the expense of emotional connection. Critics agreed, calling the film cold, cluttered, and unfaithful to Carroll's wit. The theatrical release was a clear financial loss, and Disney shelved it. The resurrection came through television. Regular broadcasts on "Walt Disney's Wonderful World of Color" in the 1960s introduced Alice to a generation that embraced its surreal imagery, and the film gradually became one of Disney's most beloved and profitable catalog titles.

July 26, 1951

75 years ago

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